- Friday, April 04, 2025
By: indiaweekly.biz Staff
THE company behind a homegrown rival to TikTok said its social app crossed 30 million downloads in just three months.
Chingari, which allows people to record and share short video clips, in a statement said it has also added augmented reality (AR) filters on its platform to give content creators more advanced front and rear camera tools to work with.
Launched in November 2018, the Chingari app currently registers two to three million daily active users.
Besides, English and Spanish, the Chingari content is available in Hindi, Bangla, Gujarati, Marathi, Kannada, Punjabi, Malayalam, Tamil, Odia, and Telugu.
According to the made-in-India company, the app is steadily increasing its user base in the UAE, the US, Kuwait, Singapore, Saudi Arabia and Vietnam.
On June 29, Indian government banned 59 Chinese apps, including TikTok, leaving over 200 million users of the short video app feeling a little bereft and many lost their earnings.
After this, many homegrown apps, including Chingari, Roposo and Rizzle, witnessed an increase in demand.
Recently, Sumit Ghosh, founder of Chingari, said the TikTok ban had provided the company an opportunity to grow, and that the company focused to build micro-creators.
Chingari was rebranded and redesigned in June 2020. Rated as one of Google Play’s best entertainment apps, with a 4.1-star rating, its downloads crossed 25 million in July.
